Knowledge Panel in the ElevaRank plugin
A Knowledge Panel is the information box Google shows for a recognized business — name, logo, opening hours, services, reviews. ElevaRank helps you get one by publishing the structured data Google reads, from the business information you enter once.
What a Knowledge Panel is
When Google is confident about a business, it builds a Knowledge Panel from structured data on the web. For local businesses that usually means Organization or LocalBusiness markup, combined with a matching Google Business Profile. ElevaRank publishes that markup for you — no code, no theme edits.
Fill in your business info
- Open ElevaRank → Knowledge Panel.
- Enter your business name, logo, description, phone, address, opening hours — use the exact same details as your Google Business Profile.
- List your services and the areas served (country, state, city or "local service" areas).
- Add 3+ social profiles (Facebook, Instagram, YouTube, LinkedIn…) — these become sameAs links that help Google verify your brand.
- Keep the schema Enabled and save.
The readiness checklist
ElevaRank checks your panel before Google ever sees it: business name, square logo (112×112px or larger), description, phone, address, opening hours, services and social profiles. Green = done, so you can close the gaps before submitting anywhere.
Where it's published
The Organization / LocalBusiness JSON-LD is output on your homepage. JSON-LD is the format Google recommends, and ElevaRank escapes it safely so no value can break the script.
Verify your schema
Run your homepage through Google's Rich Results Test — you should see Organization / LocalBusiness detected. You can also preview the exact markup ElevaRank generates right on the Knowledge Panel page (pretty JSON preview), and there's a live preview for the panel itself.
Tips that help
- Use your exact consistent business name everywhere — the panel is more likely to be shown.
- Publish your opening hours; it helps you appear for "open now" searches.
- Include services in plain words people search, not internal terms.
- Add the same links on your Google Business Profile for consistency.
I'm having issues
Make sure the schema toggle is on under ElevaRank → Knowledge Panel and that you passed the checklist. Google also needs to trust a new site, so a panel can take days or weeks — but the markup is ready the moment you save. Need help? Ask the WordPress.org support forum or email hello@elevarank.com.
Quick questions
Does the Knowledge Panel feature use credits?
No. Building and publishing the business structured data is free and uses no AI or credits.
Where is the structured data published?
ElevaRank outputs Organization / LocalBusiness JSON-LD on your homepage — the exact structured data Google uses to build a Knowledge Panel.
What about my Google Business Profile?
Enter the same exact name, address and phone (NAP) you use on your Google Business Profile — matching details build trust with Google.
